Portland, OR -- (SBWIRE) -- 12/28/2017 -- Digital transformation Market is the reinvention of an organization using digital technology such as social media, mobility analytics, and others to improve the way it performs and serves its elements. Digital refers to the use of technology that generates, stores, and processes data. The enterprises are widely adopting this technology to improve or add more features to their traditional business processes and also to maintain customer relationships.

Based on component type, it is divided into solution and services. Various deployment models considered in the report are cloud and on-premises. Based on end-user it is divided into small and medium businesses, and enterprises. Based on business type it is divided into B2B, B2B2C, and B2C. Various industries included in the report are BFSI, healthcare, telecom & IT, automotive, academia & research, retail, manufacturing, and government. Geographical breakdown and deep analysis of each of the aforesaid segments is included for North America, Europe, Asia-Pacific, and LAMEA.

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Market Dynamics:

Drivers:

Increased demand of Internet of Things (IoT)
Various technological innovations in digitalization
Restraints:

Lack of awareness regarding benefits of digital transformation

Market Players:

The top players in the global digital transformation market include Apple, Inc., Oracle Corporation, IBM Corporation, EMC Corporation, SAP AG, CA Technologies, Adobe Systems, Microsoft Corporation, Hewlett-Packard (HP), and Google, Inc.

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MARKET LANDSCAPE

By Component Type

Solution
Service

By Deployment Type

Cloud
On-Premises
By End User

Small and Medium Businesses (SMB)
Enterprises

By Business Type

B2B (Business-to-Business)
B2B2C (Business-to-Business-to-Consumer)
B2C (Business-to-Consumer)

By Vertical

BFSI
Healthcare
Telecom & IT
Automotive
Academia & Research
Retail
Manufacturing
Government

By Geography

North America
U.S.
Canada
Mexico
Europe
UK
Germany
France
Spain
Italy
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
South Korea
Rest of Asia-Pacific
LAMEA
Brazil
Saudi Arabia
South Africa
Rest of LAMEA