Blackpool, Lancashire -- (SBWIRE) -- 02/24/2016 -- Business analysts have been predicting a major trend in product packaging set to feature this year; personalised and patterned shrink wrap. This is following on from a number of notable businesses trying the technique in the run-up to Christmas; often to considerable positive reception. For example, Highland Spring, a popular brand of bottled water, launched festive shrink wrap which applied to many of its product packs. This proved especially popular and it is in turn expected that more businesses, particularly those involved in food in drink, will use shrink wrap as a design element, not just packaging.

Combining packaging with marketing as an effective tool for progress is already being raised as key to business growth this 2016. Plastic packaging such as shrink wrap incorporates this required flexibility, as well as sustainability, if used with recycling initiatives. Keen to comment on these predictions and how businesses can benefit from them was Uwrap, a shrink wrap machine provider. They are experienced in the field and a spokesperson had this to say:

"Many businesses took the festive opportunity to boost their packaging, particularly through shrink wrap complete with an effective design. As a great customer response was the result, it is expected that one way business can make a big impression this 2016 is by utilising shrink wrap and its excellent design capabilities whatever the season. Businesses can even get their own application machines and wrap as they like!"

About Uwrap
Uwrap is a prime provider of shrink wrap technologies, including heat shrink machines and other wrapping equipment. They have an extensive online selection.

For more information you can visit their website: http://www.uwrap.co.uk/

PR Contact:
Company name: Uwrap
Tel: 01253 300400
Website: www.uwrap.co.uk
Contact person: Paul Easton
Email: paul@uwrap.co.uk
Address: Units 9-11
Blackpool Fylde Ind Est
Blackpool
FY4 5DR