Future Market Insights

Traditional Toys and Games Market Is Expected to Exceed US $133.74 Bn by the End of 2027

“Traditional Toys and Games Market: Global Industry Analysis (2016 – 2012) and Opportunity Assessment (2017 – 2027)”


Valley Cottage, NY -- (SBWIRE) -- 10/23/2017 -- The global traditional toys and games market is presently witnessing moderate growth rate and is expected to grow across major geographies and sub-regional markets. Future Market Insights, in its yet another new detailed research publication, has seized the glimpse of the entire market, titled "Traditional Toys and Games Market: Global Industry Analysis (2016 – 2012) and Opportunity Assessment (2017 – 2027)", which focusses on global market forecasts as well as tracks the influence of drivers, trends, restraints, opportunities and developments on the global market, from both supplier/manufacturer and consumer standpoints.

The research report explains the various factors which make a region a prospective one. The detailed segmentation of the entire market assists in estimating the value as well as volume projections during 2017-2027 period, which enables the reader to get through market understanding over the period of 10 years.

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The global traditional toys and games market, according to Future Market Insights, is expected to grow at a moderate growth rate reflecting a CAGR of 4.5% and is estimated to be valued at US$ 133.74 Bn by the end of 2027 from an estimation of US$ 86.3 Bn in 2017.

The global market for traditional toys and games has been segmented by product type (Games/Puzzles, Infants/Toddlers/Preschool Toys, Plush, Outdoor & Sports Toys, Model Vehicles, Dolls, Construction sets, Art and Crafts, Remote control toys, Educational toys, Others, Dress up and role play and Ride on vehicles), by age group (0-18 months, 19-36 months, 3-4 years, 5-8 years, 8-10 years and 11-14 years), by sales channel (hyper/super market, online, franchised outlets, departmental stores, and others), by material (plastic, textile, metal and wood) and by region (North America, Western Europe, Eastern Europe, Asia Pacific excluding Japan, Latin America, Japan and Middle East and Africa).

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Various trends have an impact over the global traditional toys and games market. To list few trends, the re-launching of same products with new value additions and features, new technological advancements which support the acceptance of products into the market, since animated movies have high demand several market players/manufacturers are developing toys on characters based on movies which will push the consumption of the product or toy, rising internet retailing as well as licensing aid in the growth of the global market. Other aspects such as creating faster brand awareness through online platform, high disposable income, new developments in toys and introduction of new gaming concepts, and increasing number of children opting for new games each year, also contribute towards the increase in consumption of traditional toys and games and hence fuel the growth of the global market.

The global traditional toys and games market research study has profiled some tier key companies operating in the market, such as, Jakks Pacific Inc., Mattel, Inc., Lego, BANDAI NAMCO Holdings Inc., Spin Master Corp., Tomy Co., Ltd., Tomy Co. Ltd., Playmates Toys Limited, Leapfrog Enterprises, Inc., Kids Ii Inc., Games Workshop Group PLC, Kids Ii Inc., Madame Alexander Doll Company Llc, Mega Brands Inc., Funskool Ltd., Melissa & Doug Inc., MGA Entertainment, Inc., and Ravensburger AG.

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