Fast Market Research

UK SME Insurance 2012: Distribution Dynamics - New Market Report Now Available

New Financial Services market report from Datamonitor: "UK SME Insurance 2012: Distribution Dynamics"


Boston, MA -- (SBWIRE) -- 02/13/2013 -- The incredibly competitive SME market is still evolving as insurers master fast-flow distribution strategies for commercial products. Considered positioning of SME propositions are vital when difficult current economic conditions and a mature market mean insurer ambitions to achieve marked growth will likely come at the cost of rivals' business.


- Inform your distribution strategy with an understanding of SME purchasing behavior and preferences.
- Develop strategies for attacking opportunities arising from the key purchasing motivations and service needs of SMEs.

Report Highlights

A majority of SMEs continue to purchase insurance through a broker (50.5%); however, businesses are increasingly turning to direct channels (35.1%).

SMEs approach the start of the purchasing journey in different ways, with a split between those researching online first and those phoning the provider as a first and, often, final step.

View Full Report Details and Table of Contents

Only 22.0% of SMEs purchase insurance online, with arrangement over the phone still being the most popular method.

Reasons to Get this Report

- Where in the SME purchasing journey can I maximize the opportunity to win business?
- What distribution channels should I consider to best approach a given SME segment?

About Fast Market Research
Fast Market Research is an online aggregator and distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff will help you find the right research to fit your requirements and your budget. For more information about these or related research reports, please visit our website at or call us at 1.800.844.8156.

Browse all Financial Services research reports at Fast Market Research

You may also be interested in these related reports:

- UK SME Insurance 2012
- UK SME Insurance 2012: Competitive Dynamics
- UK SME Insurance 2012: Market Dynamics & Opportunities
- The Insurance Industry in Jordan, Key Trends and Opportunities to 2017
- Online Strategies of Banking and Insurance Companies in the BRIC Countries
- Non-Life Insurance in Vietnam, Key Trends and Opportunities to 2016
- Trends and Opportunities in the Jordanian Non-Life Insurance Industry to 2016: Market Profile
- Non-Life Insurance in the Philippines, Key Trends and Opportunities to 2016
- Non-Life Insurance in New Zealand, Key Trends and Opportunities to 2016
- Non-Life Insurance in Argentina, Trends and Opportunities to 2016