Salt Lake City, UT -- (SBWIRE) -- 11/24/2015 -- With approximately 90 percent of mobile searches piquing consumer interest enough to prompt further research, website design and SEO have become increasingly crucial to businesses. As the number of websites vying for public attention continues to grow, online marketing additionally plays a significant role in digital competition. Well aware of the rising prominence of these aspects, Steven Hansen, CEO of Utah Website Design, has launched the company's recently revamped marketing approach.

Said Hansen, "While dynamic visual effects aid in drawing in customers, creating a new look for a website is only the beginning for our clients. Half of today's consumers use more than one device when searching for goods and services, meaning they may have discovered a company on their home computers but will be pulled further into the sales funnel from their tablets or smartphones. Among the focal points of our revamped plan is responsive web design, accommodating the evolving expectations of online customers."

This increased emphasis on the adaptive element of Utah Web Design follows the revelation almost 60 percent of mobile searchers abandon a site if it takes more than three seconds to load regardless of previous experiences with a company. Building on this aspect, Utah Website Design incorporates private business class web hosting into its services, generating the loading speed expected by consumers as well as sought after by web crawlers when providing search results. The team employs coding techniques found to increase visibility on Google as well as Yahoo.

The company's Utah SEO division concentrates on quality, keyword rich content and authoritative back links along with pictures and video appropriately tagged to indicate relevance among search engines. While blogging, social media, testimonials and other forms of organic recognition are incorporated into their marketing tactics, paid options are additionally available. Management and tracking services are also offered for determining effectiveness and making necessary strategic adjustments.

Concluded Hansen, "We offer the full range of Salt Lake City Web Design services to develop a site from the ground up or revise one already in effect, make its presence known to the online world, increase a company's customer base and maintain top-ranking status for our clients. Our team has always taken a great deal of pride in offering high quality service and evolving along with the needs of our clients. Our new approach is simply the latest step in our efforts to better serve businesses in our area and beyond, and we'll continue to update our techniques as the online world undergoes transformations."

About Utah Website Design
Established in 1997, Utah Website Design provides comprehensive design, SEO and marketing services catering to clients hoping to outshine competitors in an increasingly digital world.