Video Production and Marketing - Metrics to Measure Success in Facebook

Video marketing allows businesses to get their message across with a more powerful impact to increasing branding and help generate sales.


New York, NY -- (SBWIRE) -- 07/14/2014 -- Video marketing is being used more and more by businesses with this form of marketing providing a better impact on search engines says Reel Media, the experts in creating maximum exposure through online video marketing. Facebook, the biggest social network has now seen the benefits of online videos and has launched video metrics to help businesses leverage on video as a viable sales and marketing platform.

It is a fact that newspapers and magazines have been struggling in recent years due to smaller revenue being achieved through advertising. Many magazines and newspapers have had to reduce their advertising rates to try and combat the huge number of businesses who are now moving away from traditional advertising and turning their attention to online marketing. It is no wonder more businesses are turning to online marketing with the powerful results they are achieving, being able to market their products and services to a global market through video marketing at the fraction of the cost of offline marketing.

The important of video marketing has seen marketing professionals instruct their clients to move away from newspaper and magazine advertising and turn their attention to online video marketing. It has become the single most powerful online marketing tool with less investment than traditional advertising but a bigger reach and better results.

Through video syndication, a business looking to increase their brand awareness and increase sales can maximize traffic. Reel Media ( who are experts in creating a powerful marketing punch with online video marketing have warned businesses, those that do not use online video marketing for their business could face losing sales to their competitors.

With the news that Facebook has seen the importance of video marketing and with their new metrics to measure success, it will allow businesses to see in more detail how their videos are creating exposure. Businesses that use videos with Facebook will be able to see exactly where the traffic is coming from and to see how many people have clicked through, allowing marketing professionals to see which videos work and which ones do not. This will help them to target their audience with better videos and understand which messages are generating an impact.

Reel Media who offer Video production in Singapore and who help businesses all over the world to generate exposure online have said 60 percent of all web traffic comes from online videos, showing how much of an impact they are for the sales of the business. With 68 percent of the top Internet retailers using videos on their websites, it shows why smaller businesses need to take their lead and start using videos for sales success.

It is important that businesses use a professional corporate video production service to get their message across to the global audience. To learn more about increasing brand awareness through video marketing and how online video marketing can increase sales, please visit

About Reel Media
Reel Media offer Video production in Singapore at affordable prices for businesses all over the world, to help generate exposure and increase sales.

Media Contact

Edmund Ng
Kaki Bukit Road 1, #02-47 Enterprise One, Singapore 415934