Direct-to-Consumer Genetic Testing Market Share and Growth Factors Impact Analysis 2025
Direct-to-consumer (DTC) genetic testing refers to genetic tests or services that are directly advertised to consumers and purchased through consumer' requests. The results of these tests are directly provided to consumers/customers without any participation of the consumers' health care providers. This type of genetic test is directly marketed to customers/consumers by using print advertisements, television, or the Internet. Many medical device companies are marketing this DTC testing to the public at a realistic price point without consulting with doctors or...
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