Oral Care in Latvia - New Market Research Report
In 2011, oral care sales bounced 15% after an almost analogical decline in 2010. As soon as consumer purchasing power stabilised, consumers restored their pre-crisis spending habits and returned to slightly more sophisticated oral care products once again. Oral care awareness among Latvians is increasing, and many people pay attention to preventing caries and other oral diseases rather than visiting dentists.
View full press release