"Calming and Sleeping in the Philippines" Now Available at Fast Market Research
In 2011, calming and sleeping benefited from the ongoing growth of the country's business process outsourcing industry. Irregular hours and constant changes in shifts for those working in call centres prompted higher consumption of calming and sleeping products. Increasingly busy lifestyles, particularly amongst those living in urban areas, due to work, chores and extra-curricular activities, also assisted in stimulating demand, as more Filipinos looked to improve the quality of their sleep.
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