Market Report, "Laundry Care in Cameroon", Published
Demand for less essential products such as bar detergents is growing. Although bar detergents remained the largest niche at the end of the review period, it faces increasing competition from other detergents due consumers' rising purchasing power. Influenced by media and in-store advertising, consumers are more open to using other kinds of detergents. In addition, there was an observable rise in the number of small independent laundromats in urban areas, which has boosted sales of automatic and...
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