Recently Released Market Study: Bottled Water in Norway
Over the review period, total volume sales decreased by a marginal CAGR. However, total volume sales returned to growth in 2011, following three consecutive years of decline. The improved performance of bottled water is attributed to the health and wellness trend. Functional, carbonated and flavoured bottled waters recorded strong growth in 2011, although still bottled water continued to suffer from being perceived as redundant by many consumers, due to the high-quality of tap water in Norway.
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