Recently Released Market Study: Air Treatment Products in Turkey
Total volume and current value sales growth rates for air treatment products in 2011 were slower than those in 2010. This slowdown was partly due to increasing maturity, but mainly reflected the fact that summer temperatures in 2011 were lower than those recorded the previous year. Nonetheless, thanks to the housing boom and the positive performance of the Turkish economy, total volume and current value sales growth rates were still significantly stronger than the respective averages for the...
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