Recently Released Market Study: Consumer Lifestyles in South Africa
Almost two decades after the dismantling of apartheid, South Africa continues to have one of the highest levels of income inequality in the world. For the majority (especially blacks), making ends meet remains a struggle, with the rising cost of living straining their meagre resources and a high rate of unemployment limiting their opportunities for advancement. Nonetheless, the past decade has seen the emergence of a broader black middle class who can afford to shop in upscale malls and drive...
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