"Cat Food in China" Now Available at Fast Market Research
Based on provisional estimates for 2012, cat food sales are expected to grow by 9% and 7% in current value and volume terms respectively. Prepared food accounts for 6% of food consumed by cats, significantly higher than for dogs. A rising cat population of 11 million and a rise in prepared food over the review period is driving demand. In addition, the pet humanisation trend is seeing consumers trading up in order to better care for their pets, pushing value...
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