Market Report, "Sanitary Protection in Saudi Arabia", Published
Sanitary protection maintained its positive development in 2011, with factors like population growth, rising disposable incomes, improvements in distribution and new product launches helping to sustain healthy growth in volume and current value terms. Urbanisation, busier lifestyles and rising awareness of the importance of maintaining proper personal hygiene standards among Saudi women also drove demand for sanitary protection products. Growth in total current value sales was up on 2010, and...
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