Snack Bars in Poland - New Market Research Report
Growing importance of the health and wellness trend is positively affecting sales of snack bars. Most of the categories - breakfast bars, protein bars and granola/muesli bars - are generally associated with a healthy, nutritionally balanced and tasty snack proposition to be consumed throughout the day. As a result, a growing number of Poles, particularly those that are health conscious, reach for snack bars regularly.
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