New Market Study Published: Surface Care in Iran
Surface care in Iran remained very immature in 2011. Thus, current value sales grew strongly. Many households that used to consume substitutes like hand wash detergents and bleach are aware of the existence of professional surface care products. The wider availability of surface care products played a key role in heightening awareness. Many surface care types, like multi-purpose cleaners, oven cleaners and window/glass cleaners, have become available. This has improved what had been a very...
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