Toilet Care in Mexico - New Market Report
In 2012 sales of in-cistern devices accounted for value sales of Mx$240 million. This represented 46% of the total sales of toilet care products. Rim blocks was the second biggest category with sales of Mx$226 million. However, rim blocks observed negative growth when compared to the previous year, as consumers are shifting towards in-cistern devices that are perceived as more hygienic and aesthetic.
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