Recently Released Market Study: Homeshopping in Chile
Homeshopping registered the lowest growth in current value terms in 2012 within non-store retailing recording a 4% value increase. Homeshopping has traditionally faced barriers to fully attract customers' interests, such as people wanting interaction with the objects they purchase, or the poor reputation of the so- called "miracle products". Furthermore, wider access to the internet has transformed internet retailing as its main competitor. Whilst it is true that the internet cannot offer the...
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