New Market Research Report: Toilet Care in Australia
Growth in toilet care has slowed as consumers begin to place less importance on the area in contrast to laundry care and dishwashing. In 2012, the area posted a 1% decline in current retail value sales - a performance which compares poorly with the review period CAGR of +2%. Toilet liquids performed the best due to sustained manufacturer activity. Harpic White and Shine was supported by heavy advertising spend while Unilever's Domestos expanded into the area and bleach heavyweight White...
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