Recent Study: In-Car Entertainment in Thailand
In-car entertainment saw strong volume growth which outweighed retail value growth in 2011. In-dash media players dominated volume sales, whereas in-car navigation products drove retail value sales. Demand for in-dash media players shifted from audio units to video players. Traffic congestion in Bangkok is an increasingly serious problem, with residents take longer to reach the office or home each day - often around one and two hours. This supported strong growth of media players, particularly...
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