New Report Available: Canned/Preserved Food in France
Canned/preserved food still exhibited strong signs of maturity in 2012. Some players expected a gradual recovery from the economic slowdown. However, growth remains very sluggish. Overall, canned/preserved food is a mature area with an image that is not always associated with quality. Consumers continue to show reluctance to pay more for branded products when presented with less expensive economy brands which offer similar quality. In addition, the area was not subject to many real innovations...
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