New Market Study Published: Laundry Care in China
Laundry care slows down its growth momentum, after the explosive current value growth of almost 75% recorded over the review period, but current value growth still remained dynamic at 12% in 2012. The on-going urbanisation and increasingly improving household and personal hygiene practice have created great market demand for laundry care products in China, in addition to the growing disposable income out of the steadily developing domestic economy.
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