"Noodles in Russia" Now Available at Fast Market Research
Demand for noodles in Russia in 2012 was driven mainly by two contrary factors. On one hand, the increasingly hectic lifestyles of consumers drove demand for convenient, easy to cook or instant, low priced meal solutions. On the other hand, instant noodles remained associated with an image of unhealthy eating which impacted retail volume sales negatively. The trend of health and wellness has led to growing consumer interest in alternative products such as plain noodles, dairy products and...
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