Recently Released Market Study: Snack Bars in Israel
Growth in retail volume sales of snack bars in 2012 was up slightly on 2011. This improvement was partly due to rising health awareness and increasingly busy lifestyles in Israel, as these two trends continued to strengthen the demand for nutritious and convenient snack foods that were suitable for on-the-go consumption. Retail volume sales were also bolstered by new launches, marketing activities and improvements in distribution, as well as by price promotions. Due to increasing price...
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