"Sports and Energy Drinks in Bolivia" Now Available at Fast Market Research
Energy drinks remained by far the largest category in value terms in 2012. Despite this, imports are quite irregular and some brands that are present in any one given year may not be available in the following year. Consumers are accustomed to this and tend to choose brands that are available on shelves at the time of purchase, which eliminates opportunities for companies to build brand loyalty. Since the entrance of one of the main brands, Burn, most imports have...
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