New Market Report: Cough, Cold and Allergy (Hay Fever) Remedies in Norway
Companies in allergy (hay fever) remedies included more grocery retailers in their distribution in order to offer a greater variety of allergy medicines. Allergy (hay fever) tablets were also quite innovative, offering consumers the possibility of buying packages of 21 tablets instead of only seven tablets, which were normally available in 2011. This new strategy helped to increase sales of the allergy tablets used for pollen allergies and hay fever in grocery retail channels, which accounted...
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