Report Published: "Fruit/Vegetable Juice in Latvia"
In 2012, fruit/vegetable juice continued its declining trend after some recovery in 2011, as more consumers started to prefer bottled water and carbonates, which can be bought in more convenient smaller packaging. In addition, there is an increasing perception of juices as unhealthy and not providing any health benefits. This is especially felt of reconstituted 100% juices, which have seen constant decline over the review period. At the same time, consumers did not switch to not from...
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