New Market Study, "Eye Care in Spain", Has Been Published
Eye care recorded a good performance in 2012, increasing by 3% in current value terms to reach EUR33 million. This represents an extraordinary performance compared with overall OTC products. In contrast to the case in other OTC categories, consumers who need eye care products need to keep on using them. It is true that over the first half of the year an important percentage of consumers switched to reimbursed products. However, the fact that from September 2012 standard eye care...
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