Sets/Kits in Lithuania - New Market Research Report
Sets/kits remained a rather strange category in beauty and personal care in Lithuania during 2012. Rarely are sets/kits purchased for oneself. Much more often, sets/kits which offer a combination of cosmetics are purchased as gifts. However, sets/kits is a category which has never had much traction in Lithuania. According to retailers, Lithuanian consumers find it hard to purchase a set or kit as all of the items contained within are equally important to them or the intended user. Moreover,...
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