New Market Research Report: Alcoholic Drinks in Guatemala
Growth in total alcoholic drinks volume sales in Guatemala was up on 2011, and significantly faster than the CAGR for the entire review period. This performance was underpinned by economic improvements, though various other factors also fuelled the development of individual product categories. In beer, consumption was bolstered by a price war between the two leading companies in the category. Wine consumption continued to grow rapidly as middle and higher income Guatemalans developed more...
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