Coffee in Belgium - New Market Report
Premiumisation and convenience continued to be the leading factors affecting off-trade coffee sales in 2012. Fresh ground coffee pods represented the most dynamic element in Belgian coffee with the market dominated by Nestle Belgilux with its premium brand Nespresso and Douwe Egberts with its extended Senseo range, and the recent introduction of L'Or Espresso capsules, which are similar to Nespresso capsules. Manufacturers of smaller brands such as Rombouts and Lavazza have also introduced...
View full press release