New Market Research Report: Herbal/Traditional Products in Peru
Herbal/traditional products are frequently used for medicinal purposes in rural areas of the country due to a strong rooted tradition transmitted from one generation to another. Generally, low-income consumers buy such products in the widely available and cheap loose format within open markets. Nevertheless, improved purchasing power coupled with rising health awareness is gradually resulting in consumers opting for packaged herbal/traditional products sold within formal retailers. However, the...
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