New Market Report Now Available: Consumer Health in Bulgaria
Chemists/pharmacies remained the main distribution channel for consumer health products in Bulgaria in 2012, since distribution practices and habits did not change significantly over the review period. Despite all the changes in legislation related to the operation of chemists/pharmacies, the latter was positively influenced by overall retailing trends, and became more focused on quality customer care. Although chained parapharmacies/drugstores have appeared in Bulgaria, and this channel is...
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