Laundry Care in the Czech Republic - New Report Available
Laundry care gained popularity in 2012, and current value sales increased by 7%. Sales benefited from strong marketing and promotions and new product innovations, mostly within liquid tablet detergents, by the major manufacturers. Strong international companies provided new washing technologies that can save money during the washing cycle, which highly interested Czech consumers. Consumers were most interested in products that protect the colour and quality of their laundry.
View full press release