New Market Report Now Available: Dishwashing in Indonesia
In Indonesia, middle- to lower-income consumers continued to use cream detergents for dishwashing, as well as laundry care purposes. Despite the significant switching to dishwashing liquids due to rising disposable income and better efficacy for cleaning oily plates and cutlery amongst middle- to upper-income consumers, there were still a considerable number of households that continued to use cream detergents. Leading manufacturers invested heavily in the review period to support a switch to...
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