Market Report, "Underwear, Nightwear and Swimwear in Brazil", Published
Thanks to increasing disposable income and the success of more added-value products, sales of underwear, nightwear and swimwear experienced robust growth in 2012, up 13% in current value terms. Product innovation with the use of technological fabrics as well as better quality finishing including lace, embroidery, and satin have become key drivers of category sales. In addition, the growing success of shapewear, underwear with slimming and tightening features which is often more expensive than...
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