New Market Research Report: Weight Management in Israel
In recent years the former popularity of weight management declined, following the growing awareness that the healthiest way to lose weight is through a healthy lifestyle, often combined with prescription products recommended by doctors. Rising consumer awareness, driving the category from a growth state into decline, started in 2007, following the first season of the Israeli version of "The biggest loser", which is a TV series where obese people try to fight the extra pounds by entering a...
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