Market Report, "Colour Cosmetics in Ireland", Published
Colour cosmetics in 2012 saw the widespread availability of BB (beauty balm) creams by the main players, with Rimmel being one of the last of the major international brands to launch its own BB cream products. BB creams in Ireland differ in other countries as the fair complexions of Irish people mean they do not want their skin whitened or brightened. Instead the product highlights a 24-hour hydration and is a hybrid between a foundation and a tinted moisturiser. BB...
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