Adult Mouth Care in Japan - New Market Research Report
Value sales of adult mouth care increased by 1% in Japan during 2012. The rising awareness of the importance of maintaining good oral hygiene and the potentially devastating effects of gum disease led to positive growth in the category. Gum disease is said to be one of the major causes of tooth loss and the Ministry of Health, Labour and Wellness has lent its support to the '8020 movement', which promotes the importance of people retaining 20 teeth at the...
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