New Market Study, "Toys and Games in Canada", Has Been Published
Overall, toys and games in Canada saw a weak performance in 2012 in current value terms due to facing a number of challenges. In traditional toys and games, unfavourable demographic trends resulting in fewer children continue to undermine the core customer base for many product categories, leading to a variety of strategies in product development and marketing. In video games, hardware sales as well as video games software continued to battle growing online and mobile gaming, which also...
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