Recently Released Market Study: Sun Care in Belgium
Sun care had a difficult year in 2012. Sales growth in this category is naturally linked to the number of sunny days in Belgium. 2012 was another calamitous year for sun care: the weather was poor in May, June and July, which are usually the best months for sales of sun care. A sudden improvement of weather in August and September meanwhile resulted in monthly double-digit current value growth in these months. However, this was too late: as in 2011,...
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