Recently Released Market Study: Church & Dwight Co Inc in Beauty and Personal Care (World)
Church & Dwight relies on eight "Power Brands" for more than 80% of its sales and profits, three of which are present in beauty and personal care. This strong brand focus is a key element in the company's defence of its market position against larger rivals. Despite this, the company has been struggling to defend its share against its much larger rivals, specifically in toothpaste and deodorants.
View full press release