New Market Study, "Wine in India", Has Been Published
Wine grew 10% in 2012, in terms of total volume sales. This was higher than in 2011. There is a growing interest in wine in India as consumers become more sophisticated and are exposed to the drink through the mass media and their travels. Fortified wine and vermouth posted the fastest growth in 2012 due in part to its smaller sales base relative to still light grape wine, the biggest subcategory within wine in terms of total volume sales.
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