"Wine in Israel" Published
Consumer exposure to wine and especially to sparkling wine in Israel increased significantly over the review period. Other sparkling wine is mainly produced abroad but is sold in Israel at reasonable prices and therefore the main growth driver for this category was value for money. The average unit price of other sparkling wine was NIS76 in 2012. When compared to the price of champagne, for example, which cost NIS439 per litre in 2012, the price for other sparkling wine seems...
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