New Market Research Report: Hosiery in the Netherlands
In 2012, hosiery sales became increasingly polarised. On the one hand, economy products and private label were more and more successful as a result of the economic crisis and purchasing power constraints. Indeed, some Dutch consumers sought the cheapest options, a trend which was encouraged by the widening range of lower-priced imports on offer. On the other hand, innovative and high-tech products became increasingly popular, resulting in marginal sales growth.
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