Recently Released Market Study: NRT Smoking Cessation Aids in the Netherlands
Sales of NRT smoking cessation aids registered healthy current value growth of 4% in the Netherlands but lower than expected considering the higher restrictions on smoking in public places and the general health trend amongst the population. Sales recorded sustained growth when compared with the previous year as a result of continuing marketing support of NRT smoking cessation aids such as lozenges and gum, able to capture new consumers willing to quit the habit.
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