New Market Research Report: Skin Care in Saudi Arabia
There was growing interest in following a daily skin care regime among Saudis at the end of the review period. This trend was encouraged by rising disposable income levels but also by a growing focus on grooming among both men and women and the desire to maintain youthful and attractive skin. This trend particularly benefited facial moisturisers and anti-agers, which saw volume growth of 6% and 7% in 2012 over the previous year as a result.
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