Cigarettes in Portugal: New Research Report Available at Fast Market Research
Retail volume sales of cigarettes declined by 10% in 2012. This situation can be explained mainly by a continued decline in consumer purchasing power in 2012; many consumers have been trading down their choices by shifting from premium to secondary brands (from Marlboro to L&M), or even shifting towards different tobacco products like RYO tobacco. Continued economic stagnation, low levels of discretionary income and continued high levels of unemployment have played havoc with all manufacturers...
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