New Market Report Now Available: Bath and Shower in Thailand
A lively performance was witnessed for bath and shower in 2012. Thai consumers drove demand, whilst consumption also increased due to greater market penetration nationwide. The positive performance was due to growth in body wash/shower gel, talcum powder and bar soap. Some categories, such as body wash/shower gel and liquid soap, were able to register double-digit growth due to higher penetration in the market, especially in rural areas. Furthermore, many new launches were seen across...
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